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14 July 2009 3:29 PM

"Worst Idea Ever"

Diva:

The twenty- to forty-somethings are part of a new fad sweeping Japan: 
"konkatsu" or "marriage-hunting," a word play on "job hunting" that suggests finding Mr or Mrs Right is a matter of good research and thorough planning...

This year Japan has gone konkatsu-crazy, with the trend spawning countless

magazine articles, a weekly TV drama and a best-selling book.

A Tokyo shrine now offers konkatsu prayer services, a Hokkaido baseball team has set up special seats for those looking for mates, and a Tokyo ward office arranges dating excursions to restaurants and aquariums.

A lingerie maker has even come up with a konkatsu bra with a ticking clock
that can be stopped by inserting an engagement ring
.

I am finding it difficult to picture that proposal. In any case, the tic tic tic of a telltale heart style bra certainly brings "marriage pressure" to a new level.

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